Bonnie B, LLC - Marketing Strategiess for Small Businesses
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Objective: Increased online presence and leads


Client

Anytime Appliance Repair Service, Inc.

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Home Appliance Repairs

Situation

Anytime Service enjoys a great reputation amongst NJ homeowners since 1984, providing home appliance repairs. So the question becomes:

But, their original website didn't convey their image. While they had a few pages professionally optimized for search engines, and the results have been successful, they had a previously managed PPC campaign that didn't put them in first position with Google.

We added several pages, did some on-page optimizing and started a new Pay-Per-Click campaign. With a focus on success, Bonnie B is helping to drive great results and helping keep Anytime Service's phones ringing.

Bonnie designed a mobile site for Anytime Service and launched an integrated Ad Words campaign for this NJ appliance repair company. (Be sure to search for them on your smart phone!) The new mobile site launch was accompanied by a new blogging strategy with accentuated social media posts to keep the company's name out there in late 2012 and mid 2013. 

Solution

Migrating their website to a platform that we can manage, we've created custom images and implemented on-page optimization of their content. 

We are consistently building out their website with geo-targeted pages and have implemented a Social Media Strategy as part of ongoing marketing efforts. 

Analyzing their PPC campaign has provided first-position results and wasted spend on erroneous keywords has been minimized. We have implemented bid-stacking to maximize position and minimize keyword spend while maintaining position.

Bonnie manages Anytime Service's Google AdWords campaign, social media posts blogging and website page and content creation.

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