Bonnie B, LLC - Marketing Strategiess for Small Businesses
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Objective:
Design & build website and increase member interaction


Bonnie B created this website for Congregation Agudath Israel.

Client

Congregation Agudath Israel
of West Essex

Sector

Non-Profit/Synagogue/Church

Situation

Congregation Agudath Israel is a conserative synagogue in Caldwell NJ. Their website was old, outdated and no longer served the purposes of their thriving, growing community.

Enjoying a membership of over 900 families, CAI has an extremely busy calendar with social, religious and programs for children and adults.

The website has centralized their information and reduced the enormous expenses of keeping their membership informed and involved.

Solution

Bonnie designed and built a 1300+ page website incuding interactive forms, a full calendar, streaming weekly events, online donations, and a blog. In 2017 the board of trustees made a decision to move onto a different platform that would better suit their financial needs. Bonnie B's expertise and content remain within that newer site.

Additionally, Bonnie created Congregation Agudath Israel's social media presence, establishing community interaction and a method of connectivity. Local public and private community membership Facebook pages were created., where hundreds of members converse on a daily basis.

CAI's website is now the 'go-to' place to learn what is happening.

Non-Profit marketing may sound different but the concept is the same. Reaching your audience in a comfortable way, creating a platform for interaction, and communications are needed, and the addition of a newsletter by email saves your organization money. 

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